How I got people to listen to my music — BNXN

Daniel Benson, popularly known Bnxn (previously known as Buju), a popular musician, has stated that he needed to give people time to listen to and enjoy his music.

The ‘Pray’ singer addressed Saturday Beats about the difficulties he experienced in his early career, “At first, the challenge was getting people to listen to me. When something is different from the norm, it might take a little time for people to adjust to it. However, there are some people who enjoy and appreciate it before everyone else come on board.”

Bnxn also stated that it was hard for him to identify any of his international performances as his best. He said, “There have been a lot (of memorable moments) from performing with Wizkid at the O2 events centre in London, to being on the bill at massive festivals in places like Brussels (Germany), Portugal and Paris (France). There have been many memorable events, and I look forward to creating more amazing memories.”

The singer, who was recently signed as an ambassador for a telecoms company, 9Mobile, stated that he would add value to the brand. He said, “I intend to upgrade the level of sound and music used to communicate with customers, and since there is a need for the attraction of teeming youths, there needs to be an adjustment in the type of music used to communicate important information to them.”

On the similarities between his brand and the telco, he said, “They include carving a niche for one’s self and standing out with confidence. That is all I am about, and I feel the company shares that vision.”