How I turned down a multimillion Naira deal because I was offered alcohol – Sexy Steel

I won’t drink alcohol even if I’m offered 50bn – Sexy Steel


Abbey Abuede, the Nigerian singer cum movie actor who is popularly known as Sexy Steel, has recounted how he turned down a multimillion Naira deal some years ago because he was offered alcohol.

He went on to vow never to taste alcohol even if an alcoholic brand offers him N50 billion.

According to the multi-faceted entertainer, he has never smoked or taken alcohol.

He said he once lost a huge endorsement deal because he doesn’t drink alcohol. According to the actor, he was told to drink their alcoholic beverage during an advert but he declined and since they insisted, he had to let it go.

Sexy Steel spoke in a recent episode of The Honest Bunch Podcast co-hosted by actor, Chinedu Ani Emmanuel, aka Nedu. He said:

“I have lost one very big deal because I don’t drink alcohol. That was Guinness extra smooth when it came out years back. They later made 2Face their ambassador after I declined. Then I was modelling. I was the one shortlisted for the gig and when we went there, they poured Guinness in the glass that we should drink for the advert but I insisted that they change it to soft drink which they refused.

“They told me that for me to be their brand ambassador, I’ve to be drinking their alcoholic drink. And I opted out. They thought I was joking because the money was huge. I refused to do it.

“Years later, I saw the brand manager at Eko Hotel. He sent someone to call me after I finished performing on stage. He asked if I remembered him, and I said I didn’t. And he started telling those around him that I was the person that made him realise that money isn’t everything.”

When asked by his co-guest on the show, ID Cabasa, whether he would accept if he is presented with the same offer again, Sexy Steel said:

“Cabasa, even if it’s N50 billion, I would not drink. I’m telling you. I’ve principles.”

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