“Asaba filmmakers don’t spend enough on production” – Actress Chizzy Alichi

Chizzy Alichi Shares Insights on Asaba Filmmaking


Nollywood actress Chizzy Alichi has shared her thoughts on the Asaba filmmaking industry, highlighting the financial constraints that impact production quality.

In an interview with Hiptv, Chizzy Alichi discussed the lack of recognition for Asaba actors within the broader Nollywood industry.

She noted that Asaba filmmakers tend to invest less in their productions compared to their Lagos-based counterparts.

She observed that the focus in Asaba is on mass production, prioritizing quantity over quality. However, she emphasized that these lower-budget films are accessible to a wider audience, including those from less privileged backgrounds who may not have access to streaming services or cinema tickets.

While acknowledging the popularity of Asaba actors, Chizzy Alichi stressed the need for filmmakers to enhance their production standards. She encouraged them to “step it up a bit” to meet the evolving expectations of the audience.

She said:

The only difference I see here is maybe in the making of the movie. Lagos tends to take their time especially the use of props. There in Asaba, we believe in mass production as e dey hot. Nollywood is everywhere.

“Most of the Asaba actors are more popular because they make the movie with a low budget. It goes to even the village women. Not everybody has time or money to come to the cinema but those epic movies; even the market women, the hawkers, the mechanics, can watch.

“The world has gone past that kind of movie, they need to step it up a bit”.

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In another story, Chizzy Alichi triggers backlashes over revealing outfit .

The movie star while sharing excitement over the success of her new movie, took to her IG page to announce her present proposal to her followers asking whether she should bless 10 lucky persons with N10K each or randomly select 10 people and promote their businesses for free on her page for 24 hours.

Despite Alichi’s benevolent intention, some netizens who couldn’t turn a blind eye to her outfit which exposed her cleavages took to the comment section to bash her.

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