- Ladi Balogun highlighted the Ojude Oba Festival’s role in driving economic growth and fostering unity within Ijebuland and beyond
- The festival, featuring 90 Regberegbe groups this year, promotes social cohesion and peaceful coexistence among the community members
Ladi Balogun, FCMB Group’s group Chief Executive, has highlighted the Ojude Oba Festival’s role in fostering unity and driving economic growth in Ijebuland, Ogun State, and Nigeria at large.
Balogun emphasized that the festival draws visitors from across Nigeria and the diaspora, significantly contributing to regional trade and tourism development. He encouraged the people of Ijebu to embrace the festival’s spirit of togetherness, viewing it as a catalyst for further development and inspiration for younger generations.
The annual Ojude Oba Festival, a vibrant celebration of Ijebu culture and tradition, recently concluded with great success. This year, 90 Regberegbe groups participated, an increase from 76 in 2023. This surge reflects growing social cohesion, essential for promoting unity and peaceful coexistence within the community.
The festival attracted thousands of participants and visitors who showcased elaborate traditional attires, captivating dances, music performances, and impressive equestrian displays. Governor Adedapo Abiodun of Ogun State affirmed the festival’s potential for economic and social development through tourism. He committed to elevating the Ojude Oba Festival to a global platform and advocated for its recognition by international bodies like UNESCO.
FCMB Group Plc., a major sponsor of the Ojude Oba Festival, recognizes its significant contribution to social cohesion and development. By celebrating shared cultural heritage, promoting unity among diverse groups, and strengthening community bonds, the festival creates a conducive environment for socioeconomic advancement.